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The Challenge

Acquire.com faced multiple technical and growth-related challenges:

• Maintaining performance and scalability on a React-based marketing site
• Creating a blog platform that could scale content production without impacting the core product
• Ensuring SEO, speed, and editorial flexibility
• Keeping design and brand consistency across different tech stacks

The key requirement was separation of concerns—product stability on React, and content agility on WordPress.

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The Solution

Tupple implemented a dual-platform architecture designed for speed, scalability, and editorial freedom.

React Website

• Supported a scalable, component-driven React frontend
• Ensured clean UI implementation aligned with the Acquire.com brand
• Optimized performance and responsiveness for marketing pages

WordPress Blog (blog.acquire.com)

• Built a dedicated WordPress blog for content scalability
• Structured CMS for long-form SEO content and editorial workflows
• Optimized page speed, internal linking, and on-page SEO
• Ensured seamless brand consistency between the main site and blog

This setup allowed Acquire.com to scale content independently—without risking product performance.

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Key Deliverables

• React-based Website Development
• WordPress Blog Development (blog.acquire.com)
• CMS Architecture & Editorial Workflow
• SEO-Optimized Content Structure
• Performance & Speed Optimization
• Cross-Platform Brand Consistency

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Why This Approach Worked

By separating the product site (React) and content platform (WordPress), Acquire.com gained:

• Stability for core product experiences
• Flexibility for content and marketing teams
• Better performance, SEO, and scalability

This approach ensured both platforms could evolve independently without friction.

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Final Thoughts

The Acquire.com project demonstrates Tupple’s ability to work across multiple modern stacks—delivering scalable, performance-driven solutions that support both growth and content strategy.

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